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Product-Highlight iba 2025

Vanilla fillings that make every bite count

Vanilla is anything but basic. From creamy custards to clean-label innovations, our fillings are tailored to your needs — and your consumers' cravings.

Zeelandia Group
Zierikzee, Netherlands

Vanilla may seem simple — but in the world of bakery, it’s anything but. Behind every smooth, creamy layer lies a precise balance of taste, texture, and performance. It’s that delicate harmony that turns a good pastry into a customer favourite.

A crafted approach to classic flavour

At Zeelandia, we approach vanilla fillings as a craft. Not one-size-fits-all, but tailor-made to suit your application. From airy sponges to rich viennoiserie, we work with you to create fillings that feel just right — whether the priority is bake stability, creaminess, or freeze-thaw resilience.

Fit for every format

Our portfolio covers a wide range of bases: water-based, milk-based, or custard-style — all adaptable to your production set-up. Looking for a glossy finish? A bright yellow tone? Or that melt-in-the-mouth sensation? We translate your product vision into a reliable, scalable solution.

Designed for modern expectations

Consumer preferences continue to shift. People want indulgence, yes — but with added intention. We support you with clean(er) label options, reduced-sugar varieties, and plant-based alternatives that still deliver on mouthfeel and flavour. All made with quality, safety, and sustainability in mind.

From concept to creamy perfection

What makes a vanilla filling unforgettable? Sometimes it’s the first spoonful. Sometimes it’s the way it holds up after baking. Whatever your definition, we’re here to develop it with you — blending technical insight with creative thinking.

Curious where vanilla can take you next?

So, what does your perfect vanilla filling look like? Let’s find out together. Visit us at IBA 2025, Hall 15 / Food 4, or explore more inspiration at explore.zeelandia.com.

Your contact person

Natasja Peeters

Natasja Peeters

Project manager
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