Bakeries in Transition: FairCup as an Eco-Friendly Alternative – Sustainable Enjoyment to Try in a Reusable Cup!

How should the teaser for the stand event with muesli be?

The bakery industry faces a challenge: sustainability and environmental protection are becoming increasingly important, while customers continue to expect practical packaging solutions for coffee-to-go and snacks. FairCup offers an innovative reusable solution that not only protects the environment but also provides economic benefits for bakeries.

Why Reusable?

Millions of disposable cups and packaging end up in the trash every year. This is not only a burden on the environment but also for businesses facing increasing disposal costs and regulatory requirements. The solution? An efficient reusable system that integrates seamlessly into daily operations.

FairCup: Sustainable, Practical, Cost-Effective

FairCup has developed a well-thought-out reusable deposit system that provides bakeries with an environmentally friendly and cost-efficient alternative to disposable packaging. The system is simple, customer-friendly, and already successfully established in many regions.

FairCup's Product Portfolio

FairCup offers a variety of sustainable reusable products specifically designed for the needs of bakeries and cafés:

1. FairCup Reusable Cup – Ideal for coffee-to-go, but also for desserts, muesli, breadcrumbs, and fruit salad. Perfect for both hot and cold beverages such as iced tea, smoothies, or slushies. A cup that does it all! Additionally, it is vending machine compatible and can be returned nationwide at Kaufland.

2. FairBox Reusable Container – Perfect for snacks, sandwiches, and small meals.

3. FairCup Lids & Accessories – Secure, leak-proof lids that enhance the customer experience.

4. Custom Branding Options – Bakeries can print their own logo on FairCup products to strengthen their brand.

5. Return Network – Customers can return FairCup products at many participating partner locations.

The USPs of FairCup: Why the System Pays Off

FairCup offers many benefits that convince both bakeries and customers:

✅ Eco-Friendly – Reduces waste and CO2 emissions through durable reusable products.
✅ Easy to Use – Deposit system with seamless integration into existing workflows.
✅ Cost-Saving – Reduces long-term costs for disposable packaging and waste disposal.
✅ Legally Compliant – Meets legal reusable requirements and increases sustainability.
✅ High Customer Acceptance – More and more consumers prefer sustainable alternatives.
✅ Vending Machine Compatible – The FairCup can be conveniently returned via vending machines.
✅ Nationwide Return – Customers can return their FairCup products at Kaufland stores across Germany.

FairCup at the Trade Fair: Try Our Organic Muesli in a To-Go Cup!

Visit us at our stand event and experience FairCup in action! We present our sustainable reusable system and invite you to try our organic muesli in a FairCup To-Go Cup. See for yourself how versatile our reusable cup is – for coffee, snacks, and much more. Let’s shape a more sustainable future together!

Conclusion: Future-Proof Bakeries Choose FairCup

With FairCup, bakeries can take an important step towards sustainability without compromising on convenience and profitability. The well-designed deposit system ensures that customers can easily switch to reusable solutions while bakeries benefit from its advantages.

Actively shape the future now – Go reusable with FairCup!

🕒 When to see FairCup live at IBA 2025; Where: Hall 13, Booth D61

Sunday, May 18
• 13:00 – 13:30
• 15:00 – 15:30

Monday, May 19
• 10:30 – 11:00
• 15:00 – 15:30

Tuesday, May 20
• 10:30 – 11:00
• 15:00 – 15:30

Wednesday, May 21
• 10:30 – 11:00
• 15:00 – 15:30

🏆 iba.StartUp Award Ceremony:
📍 Wednesday, May 21 | 15:30 – 16:00