What you can expect from us at iba– a new chapter for Kee
Kee, the market leader in high-quality piping bags for the hotel and restaurant industry as well as the bakery and pastry sector, is entering a new phase. At iba 2025, we’re proud to unveil our completely new brand platform and manifest – “Make it Beautiful.”
Expect a fresh new look, including a redesigned logo, new packaging design and a new website – all reflecting the quality of our product such as precision, hygiene and performance that professionals have trusted for years. While the outside is new, the product remains the same. Same quality. Same high end piping bag. New look.
Join us on iba stage as well, where we will host a panel discussion “From Oven to Online”, featuring Sofia Viola who will share her background and best tips on how to build a community. It starts at 15.30 on Sunday 18th of May.
And finally – swing by our booth on May 18–19, where Sofia Viola will be creating a gingerbread house live, using Kee piping bags.
Come by, say hi and let’s explore future collaborations.
Kee is already present in over 80 markets – but we’re far from done. Our mission isn’t complete until every chef and pastry chef has Kee in their hands. We’re always looking for new partners who want to grow with us and bring Kee to new kitchens around the world.
Let's make it beautiful – together.